sylvamo people before paper brand principles.

People before paper is our new internal safety messaging. As a company, we stray away from creating logos for every initiative and conference, but safety is our number one priority. I designed a 12 page brand guideline document for employees to utilize when using the new logo. The guidelines go in depth about the golden ratio of design to help users with sizing and location. 

services: brand principles, posters
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client: sylvamo

view pdf.